New Balance has picked a fight with high fashion, filing a lawsuit against Karl Lagerfield for copyright infringement of the iconic ‘N’ logo on their sneakers, the company has confirmed.
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The new Karl Lagerfield shoes look suspiciously like some of New Balance’s models from their classic collection. New Balance claims the ‘K’ on Lagerfield’s new model is an idea stolen from their shoes, which the company claims it has been using since the 1970s.
“On June 3, 2014, New Balance filed a lawsuit against Karl Lagerfeld to protect our intellectual property rights related to our iconic lifestyle footwear designs,” said a New Balance spokesperson to the media. “Although we cannot comment on the specifics of the case, we believe it is vital to actively and vigorously defend our brand.”
It’s not uncommon for streetwear to take ideas from high fashion, remodel them and produce more affordable alternatives, but it’s not often you see the tables turned in the other direction. Models of New Balance street shoes can be found for under $100, where the Karl Lagerfield shoes retail at USD$360.
Lagerfield has not made a comment on the case.