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Company pitches temporary tattoos as newest fitness tracker

Chaotic Moon has come up with an innovative replacement for wearable running devices: Temporary tattoos with embedded biosensors.

Temporary “Tech Tats” aim to eliminate the need for GPS watches and other wearable devices

Introducing fitness tracking’s newest innovation: Biowearables.

Chaotic Moon, based out of Austin, Texas, has introduced temporary tattoos, dubbed “Tech Tats,” with similar functionalities as GPS watches, Fitbits and heart rate monitors.

Sensors are infused in an electroconductive paint that is temporarily tattooed on a user’s skin, which then stores and transmits information. The tattoo is about the size of a band-aid.

In addition to being an innovative fitness technology, the tattoos have other capabilities like the ability to monitor a child’s vitals after a surgery. Health data is transferred via Bluetooth to an app on a mobile device.

This is how Chaotic Moon describes the advantages of the new-age technology:

You’re eliminating clunky, expensive devices with a low-interference, low-cost, and low-hassle alternative, and using the user’s skin as the interface. It’s technology that is, in a sense, part of the user. The result? Total integration.

The technology could also act as a means of payment since information can be stored on the devices, similar to Apple Pay.

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