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Jordan debuts new running shoe

The brand best known for its basketball apparel and footwear continues to grow its presence in the running industry with the Zoom Tenacity 88

Jordan Zoom Tenacity 88

Air Jordan, a brand most famous for its basketball footwear, debuted the Jordan Zoom Tenacity 88 recently.

The shoe is inspired by the Air Jordan 3, one of NBA legend Michael Jordan’s (who the Nike-produced brand is named after) signature shoes.

The Zoom Tenacity 88 features Nike’s signature Air Zoom cushioning system, which is used in many of the sportswear brand’s most recognizable running shoes including the Pegasus and the Nike Streak. On top, the Tenacity 88 features a breathable mesh upper. The shoe also appears to contain a FlightSpeed plate, a technology Jordan uses in its basketball footwear.

IAAF World Championships silver medallist Nick Symmonds shared a photo of the shoe to his Twitter adding that former world-class runner Ciarán ó Lionáird, who has run 3:34 for 1,500m, has been involved in the shoe’s development.

According to Sneaker News, the shoe was released on March 14 and retails for US$125. The landing page on Nike.com no longer shows the item for sale.

Multiple colourways have been teased including in orange and black, white as well as in black cement.

The brand has been involved in running within the past few years beyond this recent release. Jordan sponsors Kori Carter, the 2017 world champion in the women’s 400m hurdles. Jordan created a pair of custom spikes just for Carter (see below).

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