Trail running progress isn’t linear. Elite marathon runner Rob Watson’s transition to trails has been full of ups, downs, and surprises. On Friday, May 10, Watson became the official champion of the unofficial Goodr Vancouver Beer Mile 6.0 in 6:04–winning Nutella, a chocolate medal, and a jar of honey from the race director’s dad. Less than a week after his “lame sixth place” at the BMO Vancouver Marathon, the victory was not only prestigious, but excellent physical and mental training for the remainder of Watson’s racing year.
Photo: Raymond Cayas
Photo: Raymond Cayas
Champions Rob Watson and Katrina Verweel
Not your average Beer Mile
In 2016, Cory Jennermann felt inspired by his friend Andrew Hall qualifying for the Beer Mile World Championships. So, he put on his race-directing hat and began organizing his own official beer mile–sponsored by Nutella. Just as trail running isn’t linear, neither was the growth of Jennermann’s Beer Mile. At the first event, four people showed up. The next time, there were two. At the sixth beer mile, 49 individual participants (39 men and 10 women), 11 relay teams of four people, and hundreds of costumed supporters flocked to the secret dirt-track location in Vancouver. Goodr Sunglasses and RunGuides.com took over the pseudo Nutella sponsorship, and SportsStats took over for Jennermann’s trusty Timex.
The sold-out 2019 version was everything Watson and Jennermann dreamed of. Runners registered by donation, but the last spot was offered at a whopping $350 (there were no takers). Lucky registered runners received a unicorn tote bag full of essentials including Goodr Sunglasses, Nutella, a giant fresh-baked pretzel, Nuun hydration tabs, a scratch and win ticket, Japanese fruit snacks, a handmade arbitrary race bib number, official chip timing, and a motivational photo of Jennermann saying, “Our greatest achievement is not that we never fail, but in rising every time we do.”
View this post on Instagram
“Our greatest achievement is not that we never fall, but in rising every time we do” -every motivational poster ever Last weekend I failed to defend my BMO Vancouver Marathon title by placing a lame 6th place in 2:25:10. I hobbled off that course a broken soul, lost in despair and sorrow. Did I wallow in sadness? Did I crawl into a hole and wait for death? No! I took a long hard look in the mirror and screamed through a flood of angry tears “suck it up buttercup” The Goodr Vancouver Beer mile was a mere 5 days after the marathon. This was a chance to redeem myself and prove that I still have it. The competition was fierce and the pressure was high. But you know what? I F**king did it. 4 beers, 4 laps and 6:04 later I crossed that line a champion. Vindication. Thanks @koleej for one hell of an event. Fun fact, 1/2 the podium went to my high school, w/ @verweel taking the women’s crown and @whittersnapss taking 2nd! I like to think South Secondary in London Ontario is the Best beer mile high school ever, beer mile legend @finlaysonjf also went there! Anyways, long story short, I’m the champ, frick yeah. 📸 @karriesoo